Data infrastructure transformation on the cloud unlocks $1.3M in savings

Sigmoid helped a leading business information and research company enhance its marketing platform’s performance and scalability to deliver a seamless customer experience.

Business Scenario

A global provider of commercial data and analytics services faced inefficiencies in its marketing platform, requiring frequent manual interventions that delayed insights and disrupted customer experiences. Ad hoc updates added technical debt, escalating costs and complexity. The client sought to optimize core components for improved efficiency, reduced costs, and scalability, ensuring seamless customer engagement across channels.

Sigmoid Solution

Leveraging our consulting expertise in revamping architectures with modern technologies, Sigmoid analyzed the platform’s existing codebase to design detailed service flow and data flow diagrams, identifying critical inefficiencies and areas for optimization. We migrated data storage from HDFS to Amazon S3 for more scalable and cost-effective storage. Spark processing was enhanced by upgrading the current version to unlock new features and improve stability.
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